Privacy Policy

1. Information We Collect

1.1 Personal Information

We may collect personally identifiable information that you voluntarily provide to us when you:

• Register for an account
• Place an order
• Subscribe to our newsletter
• Contact our customer support
• Participate in promotions or surveys

This information may include:

Category	Examples
Identity Data	Full name, username, date of birth
Contact Data	Email address, phone number, delivery address
Financial Data	Payment card details, UPI ID, wallet information
Transaction Data	Order history, payment records, delivery details
Profile Data	Preferences, feedback, survey responses

1.2 Automatically Collected Information

When you access our Platform, we automatically collect certain information, including:

• Device Information: Device type, operating system, unique device identifiers
• Log Data: IP address, browser type, pages visited, time and date of visit
• Location Data: GPS location (with your consent) for delivery services
• Usage Data: Features used, interaction patterns, app performance data

1.3 Information from Third Parties

We may receive information about you from:

• Payment processors (Razorpay) for transaction verification
• Social media platforms if you choose to link your accounts
• Delivery partners for order fulfillment updates
• Analytics providers for service improvement

2. How We Use Your Information

2.1 To Provide Our Services

• Process and fulfill your food orders
• Facilitate delivery to your specified location
• Process payments securely
• Send order confirmations and updates
• Provide customer support

2.2 To Improve Our Services

• Analyze usage patterns to enhance user experience
• Develop new features and services
• Conduct research and analytics
• Monitor and improve Platform performance

2.3 To Communicate With You

• Send promotional offers and discounts (with your consent)
• Notify you about changes to our services
• Respond to your inquiries and feedback
• Send important service-related announcements

2.4 To Ensure Safety and Security

• Detect and prevent fraud
• Verify user identity
• Enforce our Terms of Service
• Comply with legal obligations

3. How We Share Your Information

3.1 With Service Providers

We share information with third-party vendors who assist us in:

• Payment Processing: Razorpay for secure transactions
• Delivery Services: Delivery partners to fulfill orders
• Cloud Services: Google Cloud Platform for data storage
• Analytics: To understand Platform usage
• SMS/Email: For notifications and OTP verification

3.2 With Restaurant Partners

We share necessary order details with our restaurant partners to prepare and fulfill your orders, including:

• Your name and contact number
• Delivery address
• Order items and special instructions

3.3 For Legal Purposes

We may disclose your information if required to:

• Comply with applicable laws and regulations
• Respond to legal processes or government requests
• Protect our rights, privacy, safety, or property
• Enforce our Terms of Service

3.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

4. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Encryption: SSL/TLS encryption for data in transit
• Secure Storage: Encrypted databases on Google Cloud Platform
• Access Controls: Role-based access to sensitive data
• Payment Security: PCI-DSS compliant payment processing through Razorpay
• Regular Audits: Periodic security assessments and vulnerability testing

5. Data Retention

We retain your personal information for as long as:

• Your account is active
• Necessary to provide our services
• Required by applicable laws and regulations
• Needed for legitimate business purposes

When you delete your account, we will delete or anonymize your personal information within 90 days, except where retention is required by law.

6. Your Rights and Choices

6.1 Access and Update

You can access and update your personal information through:

• Your account settings in the app
• Contacting our customer support

6.2 Opt-Out Options

You may opt out of:

• Marketing Communications: Unsubscribe link in emails or app settings
• Push Notifications: Device settings or app preferences
• Location Tracking: Device location settings

6.3 Account Deletion

You may request deletion of your account by:

• Using the "Delete Account" option in app settings
• Emailing us at privacy@mysudhamrit.in

6.4 Data Portability

You may request a copy of your personal data in a structured, machine-readable format.

7. Cookies and Tracking Technologies

7.1 Types of Cookies We Use

Cookie Type	Purpose
Essential Cookies	Required for Platform functionality
Analytics Cookies	Help us understand how users interact with our Platform
Preference Cookies	Remember your settings and preferences
Marketing Cookies	Deliver relevant advertisements

7.2 Managing Cookies

You can manage cookie preferences through:

• Your browser settings
• Our cookie consent banner
• Third-party opt-out tools

8. Children's Privacy

Our Platform is not intended for children under 18 years of age. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.

9. Third-Party Links

Our Platform may contain links to third-party websites or services. We are not responsible for the privacy practices of these external sites. We encourage you to read their privacy policies before providing any personal information.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by:

• Posting the new Privacy Policy on this page
• Updating the "Last Updated" date
• Sending an email notification for significant changes

Your continued use of the Platform after any modifications indicates your acceptance of the updated Privacy Policy.

11. Grievance Officer

In accordance with the Information Technology Act, 2000 and the rules made thereunder, the name and contact details of the Grievance Officer are:

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:

13. Consent

By using our Platform, you hereby consent to our Privacy Policy and agree to its terms.